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Ask Dave #001: What Does a Product Manager Actually Do? 🤔
The One Role Everyone Defines Differently — Here’s What It Really Means.
4 min readMar 6, 2025
Got a question? Drop it here → 📥 Ask Product Dave, and I’ll tackle the top ones each week.
Here’s this week’s question:
“Hey Dave, can you tell me what a Product Manager actually does? There’s just too much information everywhere…”
If you ask 10 experts, you’ll get 10 different answers.
- Marty Cagan says PMs discover valuable, usable, and feasible products.
- Melissa Perri says PMs work with design and engineering to find the right solution.
- Brian De Haaff believes PMs build products that change lives.
And don’t even try to Google Product Manager competency models… it’ll just freak you out!